Role of social media in modern day marketing

The world has been taken over by the internet. Everyone is busy using social media platforms today. Not just youngsters but even adults spend a lot of time on different social media platforms. You will rarely find someone that does not have a social media account. It is mandatory to have at least one social media account today otherwise people would look at you like you are an outcast.

Marketing and social media

Since social media platforms are used by millions of people daily, marketers have focused their attention on targeting people on these platforms instead of spending millions on a celebrity to promote their brand. Social media advertising does cost you money but compare to old marketing methods it is still quite cheap. A good example to site would be this new app called tiktok. People now download the TikTok app to shoot short videos, add music to them, add filters and share to the internet. It has been a good source of ads in the recent times.

You can easily target millions of people on these platforms. One good thing is that you can filter the targeted audience to get the best results.

First and foremost priority

First, you need a website of your business. You must have a place where you are going to direct all the traffic generating from your social media ad campaigns. Website design must be appealing to your target audience. It is highly advisable to hire someone who is an expert with website creation services jasa pembuatan website, which is the term in Indonesian]. Your website represents you and your brand so you must not take any chances with it.

How to market on social media

You can run ad campaigns on social media. You can create an ad on these platforms if you have an account. Filter your audience for best conversion rates like selecting the age group and locality. If you are selling a football, of course a 35 year old guy is not going to buy it. Unless of course, it is for his kid or he is a professional football player.

Post a link to your website and direct all the traffic there. You can take your business to new heights with social media marketing easily.